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The J. Rubinstein Team |
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Every Seller Wants a Quick Sale. But Well-Informed Patience Is the Name of the Game. |
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It’s totally understandable when sellers get antsy if their apartment doesn’t sell as quickly as they hoped. After all, real estate headlines trumpeting “Sold in one week…15 days…30 days!” can create expectations of deal-making in the blink of an eye. Here are the facts as we welcome the balmy days of Summer: selling a New York City apartment requires time and patience – with most listings on the market an average of 185 days. Many apartments can take several months to sell – and even much longer. Some sellers decide to switch course and rent their apartment. But most of my clients look forward to an eventual sale, guided by the parameters of today’s real estate realities. The right price/right buyer - worth the wait! Pricing your home competitively is incredibly important to the success of your sale. Price it too high, and buyers will just breeze right over it. Price it too low, and you're going to lose thousands in profits. In this erratic market with its ongoing unpredictability, it’s imperative to have an agent who can price your home based on an in-depth comparative market analysis. Pricing know-how is a fine art, backed by my years of transaction know-how. Lofty mortgage rates – averaging 7.125% - are keeping many buyers on the sidelines and adding to the amount of time a listing remains unsold. Even when there’s an acceptable cash offer – it’s no guarantee that a would-be buyer will win the approval of a co-op board. The right buyer embodies three essential virtues: a keen desire for your apartment, acceptance of the final asking price, and all-important financial stability. Casting the widest marketing net. Compass leads the industry in dynamic marketing – propelling your apartment with the widest and most innovative exposure. For openers, your listing will be shared with hundreds of top-performance brokers. Sellers can look forward to a comprehensive print and digital marketing program, including prime visibility in Instagram and Facebook. And count on me to be your dedicated intermediary for on-site tours with buyers and brokers. A true partnership. The relationship that buyers and sellers have with their real estate agent is always the most successful when there’s a foundation of honest and ongoing communication. Anticipation, some inevitable stress and eager excitement are always part of selling or buying a home. My job is to be with you every step of the way – to keep you informed, reassured and rewarded with a great sale or beautiful new home! |
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Mortgage rates fall below 7% for first time in over a month in boost for homebuyers |
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The average rate on a 30-year mortgage dipped this week to just below 7% for the first time since mid-April, a modest boost for home shoppers navigating a housing market dampened by rising prices and relatively few available properties. |
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My Newest Listings |
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New Development of the Month |
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520 Fifth Ave |
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Focus on Design |
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Should You Put Money Into a House You’re Planning to Sell? |
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Is your goal to maximize value by attracting many potential buyers, or to have a quicker sale that minimizes disruption in your life? |
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My Recently Closed Deals |
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450 Washington St, 404 Waterfront Condo in Tribeca Status - In Contract Chelsea Townhouse with Private Terrace Status - In Contract 1BR Condo off Riverside Park Status - In Contract 425 E 86th St, 16EF 3BR Gut Reno Co-op in UES Status - In Contract 14 E 75th St, 5E Neo-Classical Co-op in Lenox Hill Status - Closed Boerum Hill 2BR with Private Terrace Status - In Contract |
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This Month's Mortgage Rate Snapshot |
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*The rates below are based on a $3,000,000 Condominium Purchase with a 20% down payment |
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Q1 2024 Market Reports |
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Recorded Sales: |
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Justin Rubinstein is a 19-year veteran of the real estate marketplace, who quickly gained attention from industry veterans and clients alike as a motivated and knowledgeable professional whose focus is on providing the best customer service possible while negotiating and protecting his clients with dogged tenacity. This tenacity and hard work ethic has proven fruitful as he has successfully negotiated over $1B in real estate transactions to date. Justin has enjoyed representing buyers and sellers of trophy properties such as the Time Warner Center, 56 Leonard, The Apthorp, One Madison, landmarked West Village townhouses, and new development penthouses. In each instance, his clients come away from the experience with a strong appreciation for his dedication and expertise... read more |
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