Allison Fraser

As an accomplished owner in the wine industry, life coach and experienced event planner, Allison has more than 30 years of refined, reputable experience operating within high-level hospitality in the San Francisco Bay Area. 

Allison has devoted the last three decades to servicing the hospitality industry. Taking her love of good food and wine, organic farming, event planning and. Her work has included curated events, experiences and styled environments with a strong emphasis on design. 

A culmination of her experiences and translating that wine country lifestyle into the real estate space by providing excellent customer service with an emphasis on the best that Sonoma County has to offer. It’s through her strong work ethic and core values of integrity, loyalty and communication that she brings to her clients when working with them.

Encompassing a passion for all things design, she found a new love when renovating her home in Healdsburg. She took to that and quickly built a real estate investment portfolio. Now turned real estate Investor, Allison sees the common thread of each industry she has worked in over the last few decades, bringing together her many facets of hospitality, coaching and design together into selling real estate.

That is why she decided to join the #1 real estate company in California. 

Her idea to promote the wine country lifestyle starts with her and expands through all the work she accomplishes and the community work she does. She currently sits as President on the Westside School board of trustees and past years work includes San Francisco Make a Wish Foundation Board Member, as well as The Healdsburg School serving as chair for their main fundraising event, Bravissimo and Social Chair.  

Allison was born and raised in Northern California, has been a resident of Sonoma County for the last 20 years, and is the proud parent of three children. In her free time you can find her outside hiking or tending the garden on her small farm in Healdsburg.