Ellen Taracido, Broker Associate

Fort Lauderdale Real Estate Expert | Poinsettia Heights Resident | Condo & Residential Specialist

A South Florida Realtor since 2009, Ellen Taracido is a trusted Fort Lauderdale real estate advisor known for market expertise, strategic pricing, sophisticated marketing, and strong negotiation. She specializes in residential properties, luxury and new construction, and condominiums, with extensive experience helping buyers and sellers navigate the complexities of the South Florida market.

A Fort Lauderdale resident since 2008 and a Poinsettia Heights resident since 2009, Ellen brings firsthand knowledge and a genuine connection to the community she calls home. She is passionate about helping Poinsettia Heights homeowners understand their property's value, prepare for the market, and achieve the strongest possible result when they decide to sell. Through her dedicated Poinsettia Heights real estate resource, SellingPoinsettiaHeights.com, she provides homeowners with local market information, neighborhood insights, and resources for buyers and sellers.

While Poinsettia Heights is a key part of Ellen's local focus, her experience extends throughout Fort Lauderdale, Oakland Park, Pompano Beach, Boca Raton, and other surrounding communities. Her experience spans luxury and new construction properties, residential homes, and the Fort Lauderdale condominium market, including extensive work with downtown Fort Lauderdale properties.

Ellen has also been part of the sales teams for two ultra-luxury pre-construction condominium developments in Fort Lauderdale, Riva and Adagio, giving her firsthand experience with new development, construction, design, contracts, pricing, and the expectations of today's discerning buyers.

A Strategic Approach to Real Estate

For sellers, Ellen takes a strategic approach from the very beginning. She evaluates the property, comparable sales, competing inventory, market conditions, buyer expectations, and the property's unique strengths to determine how it should be positioned and priced. Her goal is to create a thoughtful marketing strategy that generates meaningful exposure, attracts qualified buyers, and positions her clients for success throughout the negotiation process.

Her attention to contracts, contingencies, risk management, staging, and the details that can affect a transaction gives her clients an advantage from the first conversation through closing.

Experience That Shaped Her Approach

Ellen's path to real estate began in New York. Raised in New Rochelle, she earned her degree from Hofstra University and developed her negotiation skills in the fast-paced New York City garment industry. She later purchased, renovated, and sold properties of her own in Manhattan, discovering a passion for transforming spaces, navigating complex transactions, and helping people move into the next chapter of their lives.

In 2008, Ellen relocated to Fort Lauderdale and entered the South Florida real estate market during one of its most challenging periods. She immersed herself in the intricacies of the local market, contracts, negotiation, contingencies, and risk management—experience that continues to shape the strategic, detail-oriented approach she brings to her clients today.

As a Broker Associate with Compass, Ellen combines her local market knowledge and hands-on experience with the technology, marketing resources, and global reach of a leading real estate company.

Her commitment to the real estate profession extends well beyond her client work. Ellen is a Florida Realtors Director, Code of Ethics instructor, Ombudsman, and member of the Professional Standards Committee. She also holds the National Association of Realtors' C2EX endorsement, reflecting her commitment to professionalism, ethics, and excellence in the real estate profession.

Whether you're selling a home in Poinsettia Heights or surrounding areas, buying or selling a condominium in Fort Lauderdale, or navigating a luxury or new-construction opportunity elsewhere in South Florida, Ellen provides knowledgeable, strategic representation grounded in experience, local insight, and a commitment to exceptional service.

Beyond real estate, Ellen enjoys the South Florida lifestyle she worked so hard to build—spending time with her husband, family and pets, traveling, discovering great restaurants, enjoying the beach, and laughing at comedy shows. She brings that same energy, warmth, and positivity to her client relationships.

Expertly positioned. Precisely sold.