Joan DeRoche

Joan DeRoche

Licensed Associate Real Estate Broker 
Social Media



Certified Buyer's Agent, Listing Agent, Relocation, Moving


Rochester Institute of Technology
-Bachelor's in Business Administration
-Management, General

Client Testimonials

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"Our Family does not quite know what we would have done without Joan as we approached the thought of selling estate property of a loved one.
Joan put us at ease so we could still mourn and actually handled every single little detail. Joan kept in constant contact with us, each step of the way. We never were unaware of anything going on with open houses, offers, or any kind of issue. Because we were out of state. She contacted painters, cleaners, carpenters and anything that was needed to get the listing ready. Joan knew exactly how to market the property and because of that, we had a contract and sale very quickly.
Her experience in the whole process shined through which greatly reduced the stress we were under. I want to extend a heartfelt
“THANK YOU SO MUCH” to Joan for all of your hard work. Your efforts from start to finish represent not only your professional abilities, but also how wonderful a person you truly are. Thanks again
" - Maxine R.

"Joan DeRoche recently helped us to sell our two bedroom co-op in the Upper West Side. My wife and I were extremely impressed with Joan right from the start. She simply took the time to listen! We explained our objectives, and she immediately understood what we had in mind. Joan provided us with invaluable advice as to how to show our apartment and target the right audience. Her tips paid off right away, and we ended up with multiple offers. Only a year before her involvement, we had extremely bad results with other realtors. Joan truly made a difference. Her style, demeanor, and projection are extremely impressive. We are extremely satisfied with her services and will definitely recommend her to any property seller. They will be in the best hands!" - Jorge M..

"Joan DeRoche has my praises not because she found our buyer in the first week of our open house, but she provided the most professional, in depth analysis of the market pertaining to my apartment in our neighborhood.
Other real estate agents, notwithstanding their professional brochures, were less convincing of their analysis in providing us with an optimal valuation for our property. We chose Joan because she provided us with comprehensive comparatives of listing and sales in our neighborhood, bringing both quantitative and qualitative aspects to her analysis.
Her pricing strategy and knowhow on staging brought tremendous foot traffic to our two open houses, and we had multiple buyers express interest before our second open house. With our interest in mind, Joan negotiated the best price for our apartment.
She knows her profession, but also is sensitive and understanding. Overall, I would say that she demonstrates unwavering commitment when she engages with her clients.
" - Mita R.

"I am writing to express my satisfaction with Joan DeRoche as a Realtor. As a first time New York City buyer, I spent about 8 months on my own doing research on the market. But once I was put in contact with Joan she really helped accelerate the process of vetting, searching, and analyzing apartments for my new home in NYC.
Throughout the entire process Joan was professional, conscientious, and motivated. She made me feel as though I was her only client and was constantly available around the clock (even during her vacations). She was patient and very thorough with details.
Most importantly Joan is a New Yorker with good contacts and though knowledge of the UWS housing market.
" - Eunice P.

"My closing was kind of difficult for many reasons, working with Joan made the whole difference and thanks to her I was able to finally close the deal. I would never think of calling someone else for next apartment purchase, she has my highest recommendation and trust. " - Francisco F.

"I have only compliments to describe Joan’s abilities as a real estate broker. Having discovered her thought the sale of an apartment in the building that I was renting I reached out to Joan when it came time for my wife and me to purchase an apartment.
As first time homebuyers seeking a two-three-bedroom apartment with a modest budget we knew our search would be a challenge. Joan took this on with confidence and spent countless weekends with us to find the home that would serve our family for years to come.
She emanates a sense of trustworthiness and kindness through a very involved process. Joan is a true professional, and puts her clients’ interest first. I would happily give Joan my highest recommendation for anyone desiring to sell or buy. Her in depth knowledge of the NYC market combined with her numerous professional and personal contracts in the business positions her to take advantage of the opportunities for her clients. This sets her apart from all her fellow realtors.
" - Rodney B.

"I feel so lucky I had Joan DeRoche as a realtor. She is the best! First of all, she puts you at ease with her warmth and care. She is invested in optimizing and staging your apartment for the best outcome and quick sell. My selling and buying an apartment was a complicated one and she was always there with sound advice and expertise. Secondly, she was instrumental in selling my apartment during a pandemic! Not an easy thing to do given the climate in New York, but with her dedication and determination, she made this happen! I am so grateful and would highly recommend her as a realtor!!"

About Joan
Joan's innovative marketing strategies, unrelenting work ethic and deep passion for real estate make her an outstanding broker. She intuitively understands her clients' needs and is an expert in the Manhattan marketplace, both in residential real estate and commercial investment property. Her seasoned knowledge and can-do attitude go hand in hand with her stellar negotiating skills to assure successful transactions for every client. It's no wonder Joan's business is built upon loyal repeat customers and referrals.

Whether you are buying your first home, upgrading to something larger or purchasing a second residence, Joan offers expert real estate counseling suited to each unique situation, along with utmost discretion. She is equally skilled at helping clients purchase investment property including commercial mixed-use buildings, townhouses, and hotels. She is on hand to support you in every way to embrace the emotional and financial undertones of property ownership.

Joan came into real estate after holding Senior Executive/Vice President-level positions in the retail and fashion industry at iconic women's retail chains. Joan has overseen a large team in the US as well as offices overseas in Hong Kong and Seoul, Korea. Her extensive travel to China, Hong Kong, Korea, India, and Europe has resulted in lasting international relationships. Negotiating billions of dollars in contracts, Joan relates well to top executives and CEOs and is expert at the art of orchestrating win-win deals.

As your real estate broker, Joan is highly hands-on and dedicated to making you feel well cared for and informed. A New York City resident since 1980, she lived on the Upper East Side for fifteen years then became a resident/homeowner on the Upper West. Joan invests in real estate personally and has renovated seven homes. Due to her fashion and production savvy, she is able to tap into that talent to maximize the potential of a seller's property though excellent staging or renovations.

Joan graduated from Rochester Institute of Technology with a B.S. Degree in Business. She is a Certified Buyers Agent who is continually advancing her real estate knowledge and skills through ongoing coursework.

8 W 65th St, Unit 2A

2 Beds | 2 Baths | 1,100 Sq. Ft. | $1,450,000
This is a very special 2 bedroom home with two (2) full baths and a view of Central Park from the balcony. Only two apartments per floor with a keyed elevator access to provide the utmost in privacy and security. Walk to Central Park and Lincoln Center, the location is amazing. This unique home has a large living room and dining area over looking Central Park. Relax by the wood burning fireplace or sit out on your private balcony, as the weather is warming up and enjoy your views. Large kitchen with a pass through into the living room. Kitchen has a gas stove, dishwasher, and microwave, with Corian countertops, and plenty of cabinets. The pass through kitchen allows you to cook and entertain while chatting with your guests. The primary bedroom is very nice and quiet and has it's own en suite bathroom, plus a wall of closets that has recently been custom fitted. The second bedroom is also quiet and has it's own bath across the hall with a walk in shower. The apartment has plenty of storage and built in cabinetry. 8 West 65th is a boutique condo with a renovated lobby, part time doorman M-F (9-3pm). The location is AMAZING! Just steps away from Central Park, Lincoln Center, Time Warner Center, Whole Foods and tons of the best restaurants Manhattan has to offer. Convenient to all public transportation, subways, buses and cross town transverse. Please feel free to reach out and make a reservation to come see this one of a kind HOME. Thank you.


230 W End Ave, Unit 8B

1 Beds | 1 Bath | $500,000 A true one bedroom for $500,000! Unbelievable value located in a prime location on the UWS. 230 West End Ave is a prewar co-op designed by the legendary architect Rosario Candela. You feel immediately at home as you enter into this one bedroom corner unit through a gracious entry foyer. The entry foyer has a large deep closet with plenty of storage. This one bedroom apartment is a corner unit with lots of windows facing north and west, and amazing storage! The living room is spacious with herringbone hardwood floors through out the apartment. The living room faces north with built in bookcases on either side of the windows and seating area under the window. The streamlined kitchen has cherry cabinets, a full size gas stove, and black granite counter tops. The corner bedroom has windows facing north and west and gets plenty of sun. The bedroom has a wall of custom built closets and provides ample storage for the most fashion conscious New Yorker. You will be amazed at the storage in this home. The bathroom is classic prewar with white subway tile and has it's own window. Apartment maybe purchased furnished if you so desire. Just bring your personal belongings. The location is highly desirable on the corner of 70th and West End Ave, with a full time doorman, and live in super. It's close to the 1,2.3 subway, the M5 bus and the crosstown 72nd & 57th Street buses. Walk to Lincoln Center, shopping and some of the best restaurants in all of Manhattan.

Joan DeRoche’s Listings

Listed By Compass
2 BD
2 BA
1,100 SF
Listed By Compass
2 BD
1 BA
Listed By Compass
1 BD
1 BA
Listed By Compass
1 BD
1 BA
Listed By Compass
Contract Signed
1 BD
1 BA