Joe Reichling

A love of real estate is in Joe Reichling’s blood. His grandfather was a builder in New York City; his grandmother a respected broker. He calls them his biggest influences, the people who gave him his first taste of the business, and the ones who impressed upon him the importance of hard work. A graduate of Syracuse University, and formerly a vice president at Arista Records who built the careers of top talent, Joe developed a pragmatic, analytical approach that he now applies to client negotiations—which he considers an art form. A perennial top producer, he’s also known for connecting deeply and building trust with his clients, leading to relationships that span years. His skills align perfectly with Boni’s, and he believes that building an expert team with her now offers his clients the absolute best results. “My goal is to overwhelm with my own performance, but real estate is a team sport,” he likes to say. “And no agent has a team quite like the one we’ve assembled.” Joe and his wife, Sara (an associate at Reichling / Pickard), young daughter, and rescue pit bull live in Los Feliz Oaks, and he can often be found jogging the trails of nearby Griffith Park.