
Social Media
Awards
Client Testimonials
Scroll down for more
ā
ā
ā
ā
ā
"Josh's determination, follow-up, communication, and total willingness to strategize with andāmost importantlyālisten to the client, sold my home. Josh found me by sending me a marketing letter, knowing my disappointment and frustration of not selling my home with the previous three realtors and no offers. I am so lucky that he contacted me. Josh's innovative marketing efforts and 'never give up attitude' gave me confidence about selling my home with him. He outlined for me his digital media and social marketing strategy. Josh has integrity and the ability to negotiate with my interests in mind. I highly recommend Josh." ā Jan T. (La Quinta, CA)
ā
ā
ā
ā
ā
"4th Realtor we hired and he SOLD it in 4 days. What else is there to say? Josh was the most innovative agent we have met in years. We are a contracting firm that deals in countless real estate transactions and after going through 3 realtors that could provide a buyer but not close a sale we had heard about Josh from a client in La Quinta. Even though he deals in high end real estate being from Beverly Hills, we received the best service possible in the industry even though we were on the Coast in San Diego. It wasnāt a local agent showing our property, it was Josh procuring one nationally. From the first day we called until we closed Josh made sure everything was done correctly and worked hard to get there. We finally found our realtor for life. The best thing yet is everyone we have referred to him so far says the same thing and that means a lot to give a referral that people can count on. We will have many more transactions for Josh as we now feel confident he knows more about any market we are looking in because he isnāt in it and does the due diligence to make sure his clients are protected and get the best value and service there is. Thank you Josh you are redefining the role of a realtor!" ā Beyond The Front Door (Carlsbad, CA)
ā
ā
ā
ā
ā
"If you are looking for the best agent to sell your house, look no further! My husband and I were blown away by the team of Josh Reef. We had gone two years without a single offer and they brought us an all cash offer in 27 days, at the tail end of the season. They were efficient, professional, dynamic, honest, and also kind and enjoyable to be around. They donāt make excuses, donāt put signs up and donāt do open houses. They use their creative genius and marketing to find you a buyer, rather than hoping one will 'show up'. I could go on for days about how impressed we were with them and the people they referred us to (lawyer, escrow co., etc.). You will never be disappointed with Josh." ā Doug & Wendi V. (La Quinta, CA)
ā
ā
ā
ā
ā
"Outstanding experience. Best experience we have ever had with a RealtorĀ®. He sold our home in four days and closed the escrow in two weeks. He was very professional and kept us informed of all the details as the sale progressed. I will recommend and use him in the future. He also found us a new home site that we will be building on soon. I like the fact that he always kept us informed as the sale progressed." ā Dan & Katie A. (Rancho Mirage, CA)
ā
ā
ā
ā
ā
"Working with Josh Reef was a wonderful experience! Josh was recommended to me by a couple of people. I am so glad I took their advice! Josh got the job done when several other agents fell short. The house was only listed with him for two weeks when we had the offer. We had been trying to sell the house for several years. Itās a beautiful house but not a lot of buyers looking in the price range. His marketing is exceptional. The escrow was only two weeks and everything went perfectly. We will definitely work with Josh again!" ā Jack & Billie B. (La Quinta, CA)
ā
ā
ā
ā
ā
"Josh was so helpful in finding our home. He is knowledgeable, always responsive, never pushy. He negotiated for some things to be included in the purchase price that we had not thought about. Always professional. We would always recommend him at every opportunity." ā Barbara J. (Rancho Mirage, CA)
ā
ā
ā
ā
ā
"Josh has been an incredible asset in assisting us with selling our home! After having them listed with another 'local' agent for over a year with no movement, Josh was able to bring in a new clientele and get our properties in escrow within days!" ā Heather A. (Temecula, CA)
ā
ā
ā
ā
ā
"Highly recommend Josh Reef for anyone that needs to sell their house at top dollar. With our previous agent, our house had been on the market for over 6 months and were advised to drop the price below market. We changed to Josh, and within a month we had our house sold well above market!" ā Matthew W. (Carlsbad, CA)
ā
ā
ā
ā
ā
"We received a beautiful professional flyer in the mail; normally they donāt tempt us, but this one was so well done we kept it. We ended up contacting Josh Reef and found him informative, professional, and extremely easy to work with. He is charming but tough enough too and really is someone we highly recommend. My husband and I have been Real Estate Developers for 40+ years. We listed one home with Josh and he sold it as soon as we listed it. We then gave him 10 more homes to sell and we now have offers pending on all 10. His marketing program is smart, far-reaching, and creative; Josh is a master of his trade." ā Mickie & Hansi R. (La Quinta, CA)
ā
ā
ā
ā
ā
"Josh managed to close our high end property efficiently and with ease. Would thoroughly recommend him to other sellers. We had a very large home which in this climate is not an easy sell. Josh and his team organized great marketing and a fabulous video which took prospective purchasers through the home as if they were there themselves." ā Dave & Rita S. (La Quinta, CA)
ā
ā
ā
ā
ā
"Josh got our house sold in 19 days after it had been on the market with another RealtorĀ® for over a year. He gave us great advice on how to show the house better with relatively no money. His marketing was amazing. The pictures and video were great. He is easy to work with and very professional and personable. If I was selling again, heād be the only one I would call." ā Barbara & Paul S. (La Quinta, CA)
ā
ā
ā
ā
ā
"We purchased a high end home thru Josh and he definitely helped the process. He was knowledgeable, kind and persistent. We would use his services again." ā Sid & Karen D. (La Quinta, CA)
ā
ā
ā
ā
ā
"My wife and I chose Josh to represent us during the middle of a pandemic because we felt he gave us the best chance to sell our house. It was a second home for us (vacation) and because of the pandemic, down economy, and housing market, we were concernedāespecially after another agency was unable to sell the home 6 months prior after having the listing for 4 months. Josh made a promise to us that he would find us a buyer within 30 days. One dayāone day!āafter signing the contract he called and said he had a buyer. A few days later it went into contract. It sold for close to the full asking price." ā Barry & Patricia R. (La Quinta, CA)
ā
ā
ā
ā
ā
"Josh is the only person to contact if you want your home sold. His confidence, his knowledge, and his enthusiasm sold our home in 16 days. We had two other RealtorsĀ® that had our listingānot even an offer. Josh Reef is the RealtorĀ® you need to sell your home only if you want it sold. He sold our friend's home in a timely matter; I think it was listed for about 23 days as well. The best advertising is word of mouth. Canāt wait to tell friends and family. His skills are amazing. We are blessed beyond measure to know Josh." ā Michele & Randy W. (Corona Del Mar, CA)
ā
ā
ā
ā
ā
"I would highly recommend Josh Reef to anyone who wanted to sell their home. His knowledge and experience and the know-how to make a sale happen for me was incredible. He is a very courteous, understanding, and loyal individual. His talents are numerous. I have recommended him many times since the sale of my home. You will not be disappointed. He is one of the best." ā Lucy A. (Rancho Mirage, CA)
ā
ā
ā
ā
ā
"THE BEST OF THE BEST. SOLD MY HOUSE AT TOP DOLLAR IN SIXTY DAYS. Great marketing, great negotiator, very motivated agent, very professional! What else needs to be said? The guy sold my house for a great price." ā Steve & Susan I. (La Quinta, CA)
ā
ā
ā
ā
ā
"I hired Josh Reef to market my luxury home in Palm Springs because I was impressed with the quality of his marketing materials and because I thought that his firm was catering to the right type of clients for luxury homes. I found Josh and his team to be thoroughly professional in every step of the sales process. The photographer he used was excellent and all the marketing materials were first class. Josh also communicated promptly and regularly. I received a good offer within 6 weeks of the listing date, and the sale was closed on time with no drama. I would not hesitate to use Josh in the future." ā Brian H. (Palm Springs, CA)
ā
ā
ā
ā
ā
"Josh was highly professional and laid out a strategy weeks ahead of putting it on the market to sell it in the shortest amount of time and at market price. He did it and the photographs of the home's interior and exterior were stunning, of the highest quality. I would recommend Josh to any friend or individual inquiring." ā Larry J. (La Quinta, CA)
ā
ā
ā
ā
ā
"Josh Reef is, by far, the most honest and capable agent with whom we have had ever worked. He is diligent and creative and highly communicative. I would highly recommend him to anyone seeking to sell their home in this or any market." ā Steve & Linda N. (Rancho Mirage, CA)
ā
ā
ā
ā
ā
"Josh was a super agent during a terrible time to sell a house during lock downs in Los Angeles. When the right buyer came through Joshās knowledge and negotiation skills helped secure the best price and great terms. Josh was a true pleasure to work with." ā Paul T. (Lake Arrowhead, Venice Beach, & Long Beach, CA)
ā
ā
ā
ā
ā
"We had our house listed for five years without a sale; Josh sold it after marketing it and having the listing for two months. He went above and beyond what most realtors would do to get the sale closed. I am happy to recommend him to anyone who is looking for a house or looking to sell their house." ā Mary Lu T. (Rancho Mirage, CA)
ā
ā
ā
ā
ā
"Josh was an incredible guide throughout our entire home-buying journey. As first-time homebuyers in a completely new city, we felt lost and overwhelmed. Josh's in-depth knowledge of the local market and his patient, supportive approach were invaluable. He always made himself available, answered all our questions with clarity, and even helped us navigate some unexpected challenges. Thanks to Josh's expertise and dedication, we found the perfect home and had a smooth and stress-free closing process. We wholeheartedly recommend him to anyone searching for a top-notch real estate agent." ā Dylan F. (Palm Springs, CA)
ā
ā
ā
ā
ā
"Josh Reef is the real deal. I referred a close friend to him who was looking to buy a home in Palm Springs, and the entire experience exceeded expectations. Josh was knowledgeable, responsive, and genuinely cared about getting my friend the right home. Iām grateful for the opportunity and for your support." ā Seth R. (Palm Springs, CA)
ā
ā
ā
ā
ā
"When I started looking for a house Josh took the time to drive me around neighborhoods that could fit our requirements in terms of commute for my husband's office and factory. Having recently moved to LA it was extremely helpful to have him show me the various options and we were then able to narrow our search. He was also extremely attentive to the style of house we were looking for and narrowed his search to our briefing so only showing us houses that were potentially working for us. From my experience in buying real estate in Europe and the USA, Josh is the best." ā Dominique L. (Los Feliz, CA)
Professional & Industry Endorsements
ā
ā
ā
ā
ā
"Josh is an exceptional agent. One of his strengths is his branding and marketing ability. He never falls short on marketing any property. He implements his marketing through a lot of digital and social media, which allows so many more eyes to see the homes he is listing or trying to find a buyer for. This is so valuable for buyers and sellers in the real estate industry. I am confident that Josh would not let you down!" ā Sam B. (Beverly Hills, CA)
ā
ā
ā
ā
ā
"Josh is the ultimate Super Star! He is a go-getter, super friendly, yet professional and knows his industry like no other. I have never seen anyone more hardworking, tenacious and determined in making sure that his clients are taken care of, while focusing on the bottom line. I can't wait for the opportunity to work with Josh on future projects." ā Monroe R. (Sherman Oaks, CA)
ā
ā
ā
ā
ā
"Very professional, well connected, proactive and gets the job done! Excellent with digital marketing, professional videos and photos for a superb presentation. Josh has helped me with selling several properties and also brings interesting deals to the table. Recently, he found several opportunities for consideration. I would recommend Josh Reef to anyone looking for a refined level of expertise." ā Brian F. (Rancho Mirage, CA)
ā
ā
ā
ā
ā
"Josh is the epitome of class and professionalism. He is extremely knowledgeable in the real estate world, and a pleasure to work with. Josh showed me Sylvester Stallone's home in the Madison Club in La Quinta. It takes a certain kind of professional to work with celebrities, and he handled it all with grace. He follows through with what he says and I value that." ā Bianca R. (La Quinta, CA)
ā
ā
ā
ā
ā
"You wonāt find a top notch professional like this high energy individual that operates at lightning speed service when it comes to taking care of his clients' needs. He uses cutting edge technology in every way possible to get deals done. He is one guy you need on your team when it comes to buying or selling real estate. My highest recommendation is to hire him; you won't be sorry." ā Astrid A. (La Quinta, CA)
ā
ā
ā
ā
ā
"I have had the pleasure of working with Josh Reef on multiple high-end real estate deals including aligning rental property for A-List clientele, locating exclusive properties for Coachella, and engaging Josh to assist in facilitating key relationships in the Los Angeles area. Josh's impeccable attention to detail and relentless work ethic yield results which far exceed even the highest expectations. I highly recommend him for any high-end real estate needs in the Southern California and Palm Desert regions." ā Nicholas L. (Los Angeles, CA)
ā
ā
ā
ā
ā
"Josh is an expert at marketing Luxury estates. I haven't met anyone better at utilizing all forms of Social Media to get the word out on his listings. I would highly recommend him for a seller that expects an agent to go above and beyond to get their home sold." ā Michelle S. (Beverly Hills, CA)
ā
ā
ā
ā
ā
"Josh is a powerhouse when it comes to hotel and development marketing strategies. His high level of commitment is inspiring, going above and beyond to connect with your target market, specifically with his vast social media reach. His passion and creativity is contagious to everyone he comes in contact with. Josh is the go-to person when in need of innovative ideas and an expert problem solver when dealing with marketing your hotel and development real estate. If you are lucky enough to work with Josh on a daily basis, you can identify the positive and focused energy he conveys to any project at hand. I highly recommend Josh to any client or team!" ā Davina P. (West Hollywood, CA)
ā
ā
ā
ā
ā
"After closing a ton of deals with seasoned agents over the years, working with Josh was a breath of fresh air. His approach and demeanor is consistent no matter what the stress level is during a tough transaction. I would be honored to work with him again. His energy and commitment to excellence is unparalleled." ā Erin E. (Rancho Santa Fe, CA)
ā
ā
ā
ā
ā
"Josh is a standout in the International luxury Real Estate market. His integrity and ability to negotiate is impressive whilst his marketing is a leader in his field." ā James P. (Beverly Hills, CA)
*These testimonials represent a collection of public reviews and professional endorsements sourced from Google, LinkedIn, Realtor.com, and Zillow.com. Client last names have been shortened to initials to respect privacy, while the original text remains unchanged. For full profiles and additional verified reviews, please visit these respective platforms.
āā
Press
Specialties
ā¹ Negotiation Skills ā Ability to secure the best terms for buyers and maximize profits for sellers in the competitive luxury market.
ā¹ Client Services ā White-glove service tailored to affluent buyers and sellers, ensuring discretion, exclusivity, and a seamless experience.
ā¹ Global Network ā Connections with international buyers, investors, and high-profile clients looking for luxury vacation homes and investment properties.
ā¹ Marketing ā Use of drone photography, virtual tours, and digital marketing to showcase properties to the right audience.
ā¹ Investments & Vacation Homes ā Insight into short-term rental potential, ROI analysis, and second-home buying strategies tailored to the Coachella Valley lifestyle.
ā¹ Transaction Management ā Expertise in contracts, luxury home inspections, and escrow processes to ensure smooth, stress-free closings.
Education
āļø Bachelor's Degree in Public Relations: San Diego State University, California State University San Bernardino
Charity

Josh Reef is a Palm Springs native and luxury real estate advisor representing clients throughout Beverly Hills and the Greater Palm Springs Valley. With more than a decade of experience and over $200 million in closed real estate transactions, Josh brings a rare dual-market perspective shaped by both deep desert roots and a career built in Beverly Hillsā high-end market.
Known for his energy, authenticity, and relentless commitment to excellence, Josh thrives in the fast-paced world of luxury real estate. He represents multi-million-dollar estates, investment properties, and distinctive assets, bringing creativity, precision, and a steady hand to complex negotiations.
His work spans iconic golf course homes, architecturally significant residences, ranches, hotels, wineries, and specialty properties. Supported by a global network and international media exposure; including Extra TV, NBC Open House, Behind the Gates Australia, and international travel programming. Josh offers both reach and discretion.
Consistently ranked among the top 1.5% of agents nationwide (RealTrends + Tom Ferry), Josh is trusted for his clarity, advocacy, and client-first approach. He is known for simplifying the process, protecting his clientsā interests, and delivering results without pressure or pretense.
Blending Beverly Hills sophistication with Palm Springs authenticity, Josh Reef serves as a trusted guide for buyers and sellers navigating Southern Californiaās most desirable markets.
Media
Josh Reefās Listings
Josh Reefās Transactions

$4,625,000
28119 Point Hamiltair Ln
Lake Arrowhead, CA 92352

$2,275,000
75612 Via Livorno
Indian Wells, CA 92210

$1,575,000
49343 Via Conquistador
La Quinta, CA 92253

$1,350,000
537 S Grenfall Road
Palm Springs, CA 92264























































































































