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Since 2010, Paulo Prietto has built a reputation as a strategic force within Coastal Orange Countyās luxury residential market, closing over $190,000,000 in career sales. As a team leader and partner, he brings both boutique-level advisory and the leverage of a high-performing organization ā delivering precision, discretion, and measurable results for discerning buyers and sellers.
Paulo specializes in luxury coastal properties throughout Orange County, advising clients on pricing strategy, market timing, and complex negotiations involving high-value assets. His experience spans luxury estates, investment properties, 1031 exchanges, trust and probate sales, and multi-generational wealth transitions. Recognized nationally on the REAL Trends āThe Thousandā list, his performance reflects both competitive consistency and long-term market mastery.
As a founding member of Alcove Collective, Paulo has cultivated a team culture rooted in preparation, collaboration, and elevated service. Every transaction benefits from collective expertise ā strategic marketing execution, advanced market analytics, and disciplined negotiation ā while maintaining highly personalized representation. His leadership philosophy centers on clarity, accountability, and proactive communication, ensuring clients move confidently through significant financial decisions.
Long before real estate, Paulo competed internationally as a three-time world champion skimboarder, performing at the highest level of his sport. That experience instilled in him composure under pressure, risk assessment discipline, and relentless preparation ā qualities that now define both his client advocacy and his leadership style. In 2004, he founded a successful skimboarding school, an early expression of the entrepreneurial drive that continues to shape his business today.
A longtime Laguna Beach local and Chapman University alumnus, Paulo offers more than transactional expertise ā he provides authentic insight into the coastal lifestyle, market nuance, and community dynamics that influence property value beyond the numbers.
Clients often describe him as calm, strategic, and deeply invested ā a trusted advisor who leads with intention and builds relationships that extend well beyond the closing table.
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We had the absolute pleasure of working with Paulo Prietto as our buyerās agent, and I can confidently say he is the best real estate professional Iāve ever worked with. From day one, he was nothing short of amazingāpatient, knowledgeable, and incredibly supportive throughout the entire process.
It took us over a year to finally find the right home, and during that time, he never once made us feel rushed or pressured. Instead, he consistently took the time to carefully walk us through the pros and cons of each property, helping us make informed decisions every step of the way. We spent countless hours touring homes together, and he always remained positive, patient, and committed to helping us find the right fit.
What stood out the most was his deep expertise in the Laguna Beach areas. His insights into the local market were invaluable and really helped me understand the neighborhoods, pricing trends, and long-term value of different homes.
Iāve worked with several realtors in the past, but none have come close to the level of professionalism, integrity, and genuine care that Paulo brings. He truly went above and beyond, and Iām so grateful for everything he did to help us find our home. My wife and I would highly recommend him to anyone looking to buy or sellāit doesnāt get better than this!
Amir R. | Laguna Beach
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I got so INCREDIBLY lucky to get connected to Paulo. He expertly managed
finding the exact right home for me and my family in the perfect
location not only at the right price but also worked with me remotely!
Every single professional he connected me to was also outstanding. I
could not speak more highly of his professionalism, negotiating skills,
effectiveness, availability, responsiveness, calm, and grace.
Heidi Z. | Laguna Beach
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My wife and I worked with Paulo Prietto to help us relocate from Los Angeles down to Orange County. When we walked into his office, we werenāt sure what town we wanted to live in or whether we were looking to rent or buy; all we knew was that we needed to find a great place for us and our three children in an excellent school district with enough space and amenities for our active family, all within a moderate budget and a very tight time window that would allow our kids to start new schools at the beginning of the school . We had already met with several REALTORSĀ® during our explorations and had been disappointed that no one had risen to our challenge.
Paulo swung into action and it was immediately clear that he was a cut above other REALTORSĀ® that we had worked with. He asked lots of good questions and quickly created a long list of potential properties, and then took careful note of the feedback we gave him. He invested time in educating us on neighborhoods and showing us an array of houses so we could decide, and he could understand, what we were looking for. Even though our old home wasnāt on the market yet, he devised a creative strategy to allow us to get into escrow on a property that was a good fit for us. At every step of the way Paulo was there to help us ā not only did he find us a great house in Laguna Beach that is next to a park that our kids love, he helped us negotiate a good deal and find a lovely pre-school nearby for our youngest and introduced us to an excellent contractor who did a remodel to make the house a perfect fit.
Paulo was simply amazing. His client service is second to none and he took such great care of us that along the way we felt like he became a family friend. If youāre looking for an outstanding REALTORĀ® in Orange County, look no further.
- Leo G. | Laguna Beach
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In owning a construction/ development business, Iāve worked with many different brokers. Paulo and his boutique brokerage are at the very top in terms of knowledge, integrity, professionalism, and ability to execute. My business has grown as a direct result of Pauloās help. Working with Paulo has been a pleasure as Paulo has a very personable personality.
I look forward to working with Paulo as I continually build my real estate portfolio. I greatly appreciate Pauloās insight and ability to follow through. I wanted to inform Paulo that I am very pleased with the real estate services he so graciously provided me.
- Rick F., President of Forehan Construction
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Paulo helped us buy a single family home in Orange County. He dedicated a
lot of his time to virtual showings as well as in person showings. As
we were moving from out of state, Paulo rearranged his schedule several
times to accommodate us in terms of time changes and last minute trips to
view homes in Orange County. He is a skilled negotiator, has a vast
knowledge of Laguna Beach and Orange County, and is just a fun person to
work with. He is dedicated to his clients and works on providing
solutions to any problems. He is an overall great guy.
Jaime C. | San Juan Capistrano
Paulo Priettoās Transactions
$11,330,000
- 5
- Bedrooms
904 Via Lido Nord
West Newport-Lido
$4,900,000
- 5
- Bedrooms
- 4
- Bathrooms
- 3,441
- Square Feet
- 0.10
- Acres
$4,350,000
- 3
- Bedrooms
- 3
- Bathrooms
- 1,922
- Square Feet
- 0.14
- Acres
$3,564,000
- 4
- Bedrooms
- 5
- Bathrooms
- 3,780
- Square Feet
- 0.15
- Acres
